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Our Senior Management Team

Sarah Maguire (left), Managing Director and Helen Hopkinson (Trustee/learning disability consultant).

Responsibility for the operational management of Choice Support lies with the Senior Management Team.

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Steven Rose MSc, RN(LD), RMN, FRSA, FCWR
Chief Executive

Steven has been Choice Support's CEO since 1991 and has worked with people with learning disabilities since 1974.  Steven is a Fellow of the Centre for Welfare Reform and a Visiting Senior Research Fellow in Learning Disability Research and Policy Development at Buckingham New University.  In 2015 Steven was awarded the European Society for Person Centred Health Care's Platinum medal.  This is the Society's highest award for proven outstanding and long term commitment to the person-centered care of people living with profound learning disabilities.  

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Sarah Maguire BA(Hons), MA, CIPD, FCWR
Managing Director

Sarah has worked with people with learning disabilities for almost 30 years.  She began by supporting people with challenging needs to move out of long stay institutions in the 1980's.  Sarah has worked as a training manager where she pioneered new initiatives to take training into the work place.  Following completion of her MA in Applied Psychology of Learning Disability Services, Sarah worked as an Operational Director of a large national charity developing direct payment and supported living services for adults with learning disabilities. Sarah worked as the Director of Quality and Safeguarding at Choice Support for many years and is now it's Managing Director where she continues to support people to take control of their lives. Sarah is a Board Member of Learning Disability England; part of the steering committee for the Driving up Quality Alliance and is a Board /founder member of the Association of Quality Checkers.

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Mark Ferry BA(Hons), Chartered FCIPD
Assistant Managing Director

Mark has worked for Choice Support since 1999 and has over 20 years experience of Human Resources in the voluntary sector, NHS and central government. He has been associated with learning disability services since 1992 and sits as a member of the Employment Tribunal.

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Dave Jackson BA(Hons) 
Operational Director

Dave has worked with people with learning disabilities since 1985 and has been a Director of Choice Support since 2002. He specialises in providing support packages for people with severe challenging behaviour and training teams in positive behaviour support methods.

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Ann White 
Operational Director, Southern Region

Ann joined Choice Support in 2002.  She has worked with people with learning disabilities for over 20 years in both health and social care settings.  Ann has successfully supported several groups of people with disabilities to move from living in hospital and registered care provision into their own homes.  She is now supporting people to move into their own flats and access Individual Service Funds (ISFs).

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Beatrice St. Matthew-Daniel BA (Hons), FCMA, CGMA
Acting Director of Finance and Housing

Beatrice has worked for Choice Support for over nine years as our Deputy Director of Finance and Housing.  She was initially covering for the absent Director in December 2015 and began her role as Acting Director in April 2016.   Previously Beatrice worked as a Finance Manager for Lewisham Citizens Advice Bureau.  She has had many years’ experience working in the field of social care finances and of the issues facing vulnerable people around money and debt advice.  


Brendan Smith BSc(Hons), FCCA
Director of ICT and Programmes

Brendan has worked for Choice Support since 2004 and has over 15 years experience of financial management across a variety of sectors.  Brendan has a proven track record of delivering outstanding business improvement results through a commitment to people and organisational development.

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